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It seems like every time a new week begins, another unconfirmed Google search ranking update has rolled out. As we’ve seen over the past couple of months, Google seems to enjoy running algorithm updates over the weekend. And surprise, surprise, here’s another one.
Ranking Update Specs
This weekend seemed to be the same as any other for updates.
Search Engine Roundtable reports that “tools are showing heavier volatility than normal…while there was a lot of movement mid-to-late last week and then this weekend even more.” There were significant changes notices in automated tracking tools like SEMrush and SERPmetrics.
And speaking of tracking tools, SEOs, like Barry Schwartz, are buzzing about this update. Barry tweeted snap shots of some tracking tools’ activity over the weekend. Take a look below to see what he had to say about another unconfirmed update.
Large Google search ranking algorithm update and movement this weekend and mid-last week – crazy times with Google Search https://t.co/MZuEbucLNO pic.twitter.com/8LioRsj6AJ — Barry Schwartz (@rustybrick) December 5, 2022
Past Updates
Like we said, this isn’t the first time we’ve seen and heard about a Google algorithm update. The second weekend of November there was an unconfirmed update but that was the tail end of the ongoing trend of updates. Since the fall we’ve seen updates for:
With that being said, experts advise keeping an eye on the tracking tools for any jumps in volatility.
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