Videos Shorter Than 15 Min To Become Reels Instagram Will It Into A Reel Automatically

author image Written by: Rabije Gashi Corluka           Categories - In The News, Social Media

As Instagram Reels are having a moment now, the social media platform will turn every video shorter than 15 minutes into a Reel. If your account is public and you’re about to post a video to your profile, Instagram will show you an alert. The alert will – you guessed it – alert you about your video being shared in the Reels category and will offer you some suggestions on how to make the video even better.

This is weirdly happening at the same time as Facebook is restructuring its main feed and shifting its focus to Reels while making the Home Tab a discovery engine. Read more about it here. 

Read More: Instagram’s Main Feed Going Full Screen 

Also, other people will be able to use the sound from your Reel and turn it into a Reel of their own – they can make a remix out of your Reel, or download it as a part of their remix. The remixing option can be turned off – said Instagram in the official announcement.

Here’s what the alert will look like:

Photo source: Instagram Blog

Mmmm…This The Remix?

If you were caught off-guard by these remixes above – there’s no need to panic.

In addition to the new video policy, Instagram is also expanding its tools. Now they unveiled the Remix option, which should help you with making your videos more compelling and creative. Using this tool, you can collaborate with others on the platform. Now, Instagram’s offering:

  • Remix For Photos – you’ll be able to remix public photos. I guess this means some kind of photo editing? We’ll find out for sure.
  • Expanded Remix Layouts – this sounds like the duet option on TikTok.
  • Add Your Clip – this just means you’ll be able to add your video to an existing Reel and create a unique, new Reel.
Photo source: Instagram Blog
Read More: Instagram Releases New Reels Features

Instagram also added some templates that will help you create reels when you run out of ideas. Also, there’s the Dual option, which lets you use both your front and back camera while recording. You can use that option in the Instagram camera.

Rabije Gashi Corluka

Rabije always enjoyed finding different angles to a story, so it’s not surprising her curiosity influenced a move to a new continent, widening her perspective. She enjoys hearing people's stories and learning about different cultures and places - but most of all, she loves putting her thoughts on a piece of paper. Her love for writing led to her studying Journalism and PR, but she actually became a storyteller during her radio-hosting era. Now, she uses her skills, experience, and love for writing to help your brand stand out.

Instagram Subscriptions Tests Three New Features


Instagram continues to test its subscription option. It began doing this back in January when only a handful of content creators got to test it. Now, this option is available for tens of thousands of creators in the States. Here are the new features:

  • Subscriber Chats
  • Subscriber Reels
  • Subscriber Posts
  • Subscriber Home
Read More: Instagram Announces Subscription Option For Creators

New Way For Creators To Make A Living

As Adam Mosseri stated in his announcement, by adding these features, Instagram is following its goal to give creators more options for making money. With subscriptions, they can actually make a sustainable (and predictable) income, while offering their biggest fans exclusive content. Sounds like a win-win situation.

Read more: Instagram’s Main Feed Going Full Screen

Subscriber chats – creators can interact directly with their fans in DMs. There is a limit of 30 different chats at a time. They’re powered by messenger and disappear after 24 hours.

Feed Posts – creators can post photos and videos just to their subscribers, regardless of if you’re posting Reels or Posts.  On the other hand, subscribers will be able to find a subscriber home on the creator’s profile and find all their exclusive content.

Read More: Instagram Adds Liked Stories – Why Does This Matter?


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A post shared by Adam Mosseri (@mosseri)

Why This Matters?

Brands and small businesses use social media for both connecting with their audience and promotions. So, they could benefit from subscriber-only features and offer their biggest fans exclusive content and promos, for example. In return – they get an extra income from subscriptions which they can then use on investing in their business and improving their brand. Or charity!

It will be interesting to see how creators and brands will use these new features.

Read More: Instagram Updating Its Ranking Algorithm 
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Instagram’s Main Feed Going Full Screen


Instagram will soon begin testing a screen redesign for its main feed, Meta’s CEO Mark Zuckerberg announced via an Instagram story.

He expressed that “photos are still an important part of Instagram” and said that Instagram was trying to find ways to improve how photos will be shown in this full-screen feed. He didn’t specify or give any details on how they’ll do it.

However, it’s funny to see two opposing opinions and statements, because we clearly remember Adam Mosseri saying how Instagram is no longer a photo-sharing app and how videos are top priorities.

Here’s what Zuck had to show us:

Photo Source: Instagram Screenshot obtained by Search Engine Journal

As you can see from the picture, a small area at the bottom is reserved for navigation, every other element is on top of the content. Some say it looks very much like TikTok. We’ll see what this will look like with photos since they’re not currently being uploaded in full-screen format dimensions.

Techcrunch reports that in the test version, Instagram applied a blurred, gradient border to make the photos blend in. People complained about it so we’ll just have to wait and see what Insta will do about that.

Read More: Instagram Introduces Digital Collectibles

Top Latest Instagram Updates

Instagram has been working pretty hard to keep us on our toes. We’re caught looking to see what they have in mind not only for competing with TikTok but for staying relevant and up to date with the time by developing and offering new features for creators, parents, and regular mortals like you and me, etc.

Check out these recent updates Instagram had in store.

Read More: Instagram Subscriptions Tests Three New Features

Parental Control

This feature is rolling out in seven more countries in the world – the UK, Japan, Australia, Ireland, Canada, France, and Germany. With this feature, parents can start supervising their child’s Instagram account and set periods during the week when the child can use the social media platforms.

Parents will also be given information on when their child reports something on Instagram. Both parents must agree to turn on the feature.

Read More: Instagram Videos Shorter Than 15 Min To Become Reels

Take A Break Feature & Nudges

This feature encourages creators to raise awareness about mental health and lets you know how much time you’ve spent on Instagram. It will also encourage you to do something else instead of scrolling through your feed.

You will be notified if you spend too much time on one topic and Instagram will suggest you explore another topic. This might be a cool way of discovering new things on Instagram.

Read more: Instagram Updating Its Ranking Algorithm

Features For Creators

As more creators use Instagram, the platform has rolled out tons of new features designed specifically for them.

Read More: Instagram Announces New Methods For Creators To Earn Money


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