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MARKETING RESOURCE


Expanded Text Ads Drive Off In The Sunset
You may have already heard about how Google is keeping up with trends and introducing automation. You have around eight months to doll up...

Rabije Gashi Corluka
Nov 11, 20212 min read
6

Google Ads Makes Keyword Matching More Predictable
Some big news came from Google ads yesterday. To summarize, the search engine announced changes to how it uses BERT to better understand...

Nicole McCormick
Sep 24, 20213 min read
4

Google Ads Search Terms Report Now Has 6.5 Times More Data Than in 2020
Interesting news from Google this morning – the search engine is now reporting that its Google Ads search term report now has around 6.5...

Nicole McCormick
Sep 10, 20212 min read
13

Google Ads To Get Rid Of Support For Expanded Text Ads For Responsive Search Ads
Starting in June 2022, Google ads will be removing support for expanded text ads for responsive search ads. The news was announced...

Nicole McCormick
Sep 1, 20212 min read
7

Google Ads to End Ad Targeting Based On Age, Gender Or Interests of Minors
With the internet and social media becoming more and more a part of kids’ lives every day, Google Ads is taking steps to ensure minors...

Nicole McCormick
Aug 13, 20212 min read
9

Three Strikes and You’re Out – Google Ads Implements New Policy For Repeat Offenders
Taking inspiration from America’s favourite past-time, Google Ads is implementing a new “three strikes and you’re out” policy, with the...

Nicole McCormick
Jul 21, 20212 min read
3

Google Announces Partnership With GoDaddy
Google announced on its blog this week that it was teaming up with GoDaddy in an effort to help e-commerce website owners integrate their...

Nicole McCormick
Jul 15, 20211 min read
3

Google Announces Ads Creative Studio
Digital marketers know the importance of collaborating efficiently on creative projects. Google’s latest announcements aims to help make...

Wade Morris
Jun 21, 20212 min read
4

Google Updates Ad Policy to Allow Cryptocurrency Ads
Good news for cryptocurrency exchanges – Google has updated its ad policy and will begin allowing cryptocurrency ads starting in August....

Nicole McCormick
Jun 4, 20212 min read
5

Google Announces New Ad Features For Apps
Google has announced a series of new advertising features for app businesses. Among them are one that allows Android apps to advertise on...
Wade Morris
May 21, 20212 min read
5

Perceived ranking changes have no cause-and-effect relationship, Google explains
During a Google Office Hours Hangout, viewers can expect to receive answers to their SEO questions. The livestream series, hosted by...
Wade Morris
May 18, 20212 min read
4

Google Responds To Rachel Maddow’s Complaint About Unlabeled Ads
Have you ever seen Google ads that weren’t properly labelled as ads? MSNBC journalist Rachel Maddow recently did, and took to Twitter...
Nicole McCormick
May 13, 20211 min read
4

Watchdog report claims Facebook and Google are failing to stop scam ads
Facebook and Google both have policies against advertisers who try to scam users. However, a watchdog report suggests that these policies...
Wade Morris
Apr 29, 20212 min read
5

Google Sees Surge In Travel Ads Amid Vaccine Rollout
Google’s first-quarter revenue has been revealed at $45.6 billion. The number topples over what Wall Street had estimated, and, according...
Wade Morris
Apr 28, 20211 min read
7

Google Launches Property Promotion Ads For Hotels
Google has officially rolled out property promotion ads for hotels, which will appear when users search for different travel...
Nicole McCormick
Mar 25, 20211 min read
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