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MARKETING RESOURCE
Rob May
Nov 29, 20238 min read
Driving Traffic to Your E-Commerce Store: Proven Strategies
When you dive into the world of e-commerce, one truth becomes crystal clear: your website is your storefront, and traffic is the...
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Rob May
Nov 22, 202317 min read
Driving Traffic to Your E-Commerce Store: Proven Strategies
Welcome to 2023, where e-commerce is not just a trend, but a revolution! As you navigate the bustling digital marketplace, the key to...
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Alex Greening
Nov 16, 20238 min read
Navigating Market Segmentation: Strategic Focus vs. Broad Inclusivity
In the ever-evolving tapestry of modern business, the art of market segmentation stands as a pivotal chapter. It's a strategic approach...
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Alex Greening
Nov 15, 20237 min read
Building Authenticity and Trust in a Digital Social Landscape
In the ever-evolving realm of social media, authenticity has emerged as a pivotal element in building and maintaining brand trust and...
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Rob May
Nov 9, 202315 min read
Evolving Landscape: Micro-Influencers vs. Celebrity Endorsements
Today, we're looking at and exploring the current dynamics between micro-influencers and celebrities in the context of influencer...
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Rob May
Nov 6, 202312 min read
Beyond the Hype: Crafting Influencer Partnerships That Drive Results
Influencer marketing has evolved into a vital component of modern digital strategies, with brands leveraging the clout of online...
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Jérémie Deschênes
Oct 21, 202320 min read
Building Authentic Collaborations in Influencer Marketing
In recent years, influencer marketing has surged in popularity, becoming a crucial component of many brand strategies. This marketing...
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Alex Greening
Oct 18, 202313 min read
The ROI of Influencer Marketing: Measuring the Unmeasurable
Influencer marketing has emerged as a dominant force and an integral part of brand promotion. It's not to be ignored! As we look ahead,...
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Rob May
Oct 17, 20237 min read
Identifying the Right Influencers for Your Brand
In the ever-evolving landscape of digital marketing, influencer marketing has become a powerhouse strategy for brands seeking to connect...
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Alex Greening
Sep 23, 202310 min read
Effective Marketing Ideas for Small Businesses
As a small business owner or entrepreneur, you know that marketing is essential for growth and success. However, with limited resources...
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