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MARKETING RESOURCE
Wade Morris
Mar 23, 20211 min read
World Wide Web Creator Calls For Equal Access To Web On Its 32nd Birthday
The world wide web celebrated its 32nd birthday earlier this month. The man credited with its invention penned a letter to mark the...
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Wade Morris
Mar 19, 20212 min read
Dept. Of Justice Investigates Google Over Decision to Phase Out Cookies
When Google announced it would phase out cookies in its Chrome browser last year, many excitedly thought the decision would be good for...
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Nicole McCormick
Mar 18, 20212 min read
Google Predicts Which Pandemic Habits Are Here to Stay
While early pandemic fads like whipped coffee and banana bread are long forgotten, some trends are here to stay, according to Google. In...
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Wade Morris
Mar 17, 20211 min read
How This Restaurant Found Success in a Pandemic Thanks to TikTok
There’s no denying that the COVID-19 pandemic has made it hard for small businesses to thrive. The restaurant industry in particular has...
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Nicole McCormick
Mar 16, 20212 min read
Former Google Staff Start a New Ad-Free Search Engine
After leaving a company, many former employees will branch off and start their own venture. But what happens when the employees in...
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Wade Morris
Mar 15, 20212 min read
Google Explains Missing Featured Snippets Following Unexplained Drop
Have you noticed that featured snippets are appearing far less frequently in Google search results? One Google user did, prompting the...
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Wade Morris
Mar 11, 20211 min read
Google Announces Free Option For Travel Ads
There’s one question that every frequent traveller probably has an answer to: what’s the first destination you’ll explore when the...
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Wade Morris
Mar 10, 20212 min read
U.S. Lawmakers Push To Open Door For Censorship Lawsuits Against Twitter, Facebook
Social networking sites like Facebook and Twitter often remove posts that violate the sites’ rules. Now, imagine that your posts were...
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Nicole McCormick
Mar 9, 20212 min read
Google Rolls Out Full Coverage News in Regular Search Results
Google has finally rolled out its Full Coverage news feature in search results, two years later than anticipated. First introduced to...
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Wade Morris
Mar 8, 20211 min read
International Women’s Day: Women Still Face Barriers In Marketing
March 8 marks International Women’s Day, and to coincide, the Canadian Marketing Association (CMA) released some data about women’s...
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Wade Morris
Mar 5, 20211 min read
Twitter Unrolls New eCommerce-Friendly Tweet Format
Twitter is testing out a new feature that will help retailers make quick sales. The social media platform is testing an option that...
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Nicole McCormick
Mar 4, 20212 min read
Google Vows It Will No Longer Use Web Tracking Tool After Cookies are Phased Out
As Google prepares to phase out cookies from the Chrome browser next year, its parent company Alphabet Inc. has announced that it will...
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Wade Morris
Mar 3, 20212 min read
Facebook Rewards “Good Ideas” With New Ad Campaign
Facebook’s new ad campaign is recognizing the tough toll the COVID-19 pandemic has taken on small business. The social media platform has...
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Wade Morris
Mar 2, 20211 min read
Macy’s Avoids Bankruptcy by Pivoting to Ecommerce
U.S department store giant, Macy’s nearly went bankrupt in 2020. The department store found itself on bankruptcy watch lists in the...
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Wade Morris
Feb 23, 20212 min read
Google Takes Quality Over Quantity With Your Site’s Backlinks
If you want your site to perform well in searches, you probably keep up to date with what Google reports is good or bad for SEO. On a...
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