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The Future of Twitter’s Monetization How Things Change With Musk In Charge

author image Written by: Julia Cashion           Categories - Digital Marketing, In The News, Social Media

Just last week Elon Musk gained ownership over Twitter and he’s already made some pretty drastic changes.

Starting by firing some of the top leaders in the company including the CEO. Another plan that was outlined was the idea of charging verified users a fee. The notion behind this is that it will eliminate bots and make sure that verified users are indeed people. However, there are now rumours and speculation around what might come next.

 Revisiting the Idea of Paying for Long-Form Video

Remember last summer when Twitter was contemplating the monetization of adult content on Twitter. Well this idea is back in the cards, sort of. Musk has circulated the idea of allowing Twitter creators the ability to charge a fee for users to view their long form content, according to Washington Post. This feature would include a nuanced paywall where creators could set their fee for viewing.

Read More: You Will Finally Be Able To Edit Your Tweets!

The article from the Washington Post reported that once creators have their content ready for posting they “can then choose from a preset list of prices, such as $1, $2, $5 or $20.”

Although this sounds like a good step for creators, many brands are wary given the history with Twitter on this idea.

Social Media Today reports that brands and agencies will likely see this to be problematic and will need a revised set of policies before moving forward with this.

Un-Banning Users

This change is one that many are already aware of, especially since Elon Musk has been vocal about bringing a certain former U.S. President back on the platform. This potential change goes hand in hand with Musk’s introduction of a Content Moderation Council.

This assembly is supposed to make decisions on content and re-reinstatement of banned accounts.

You Might Have To Pay For Sending DMs

Musk invested approximately $44 billion dollars in becoming the owner of Twitter and this is supposedly another way he will be making that back. This mainly has to do with paid ads in DMs but Musk isn’t the only one exploring this idea.

As many social media platforms like to mimic each others features, Meta is exploring a similar feature, Social Media Today reports.

Read More: Twitter Communities Visible On Profile!

Policy Comes First

As always, if there’s not proper policy in place for these new features that Musk wants to add, he can expect brands and agencies to drop pretty quickly. All these feature will contribute to the end of goal for Twitter which is to integrate more methods for monetization.

Julia Cashion

Google Crawling Happening Outside the U.S

11/25/2022

Do you live outside of the U.S. and wish that Google would crawl your site’s pages? Well, your wish has just come true, kind of. This is all news to us too but this surprise started with an announcement by a Google representative.

Where Is Google Crawling Then?

Search Engine Roundtable reports that a Google representative named Gary Illyes announced that Googlebot could now crawl outside of the United States. Googlebot is the title used to refer to Google’s web crawler which is used on desktop sites and mobile sites.

Read More: Google Just Dropped A Bunch Of New Features!

Illyes states that the “system to handle this is currently live but may not be used in all cases or it may not be used at all for your site,” Search Engine Roundtable reports. However, after he read reports stating that he had made claims crawling was currently happening outside of the United States, he clarifies his claim.

Especially, since in the past Google has said that crawling outside the United States wouldn’t prove to be as useful as one would think. That can be seen in the video hangout just below.

Gary Illyes says that he was discussing Google’s crawling abilities outside of the Unites States. Specifically, in reference to the IP block that have been assigned to countries which could be used in the future for crawling externally.

Read More: Is Google Re-Writing Your Titles?

Twitter Chatter

Others have spoken on the matter of Googlebot crawling outside of the United States. Webmaster and Google Products Expert Kenichi Suzuki took to Twitter to explain the claim. Here’s what he had to say about the matter.

For now it seems like Googlebot is going to stay crawling in the Unites States and external crawling might be tabled for now. Keep an eye on Twitter feeds and Webmaster world for more word in the future!

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Google’s Newest Resources For Ranking Algorithms

11/24/2022

You heard right! Google has released a centralized resources listing live and “notable” ranking updates. Found under the Ranking and search appearance menu on Google Search Central, a complete guide listing all you need to know about Google’s search ranking.

Read More: You Guessed It! Another Google Algorithm Update  

What’s New In

The search engine’s Guide To Google Search Ranking System is perfect for any user who wants a run down of all Google’s historical and current systems. Historical systems as in one that are no longer running or involved with other algorithms. Current systems as in system still active and in use.

According to a blog post, the guide is intended to be a one-stop shop for creators to learn about how Google’s ranking systems work and how they can change. The post also explained that Google is transitioning to using systems ‘instead’ of ‘update’ as language to notify users of changes to Google’s Ranking.

So keep an eye out for ranking updates, or should we say ranking systems in the future.

Active and Inactive Ranking Systems

One of the great things about Google’s new ranking system guide is that it lists all the systems that are both active and inactive. Search Engine Roundtable reports some of the active systems include MUM, local news systems, products reviews system, helpful content system, and many more.

Read More: Google Launches October 2022 Spam Update  

On the flip side, systems like Hummingbird, Mobile-friendly ranking, Page speed, and panda are no longer actively used in search ranking.

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