In today’s marketing strategies, the best tool for gaining clientele that lasts is a website that has SEO optimized content. Corporations are even realizing that their marketing must focus on their online presence for more effective advertising. The importance of SEO is obvious, however it is not just about placing keywords on a nice looking pages. It is about serious research and analysis. If you are going to create a consistent customer base with SEO, the keywords must be the proper ones to bring your page to the front of a search that your future clientele would search for. SEO analysis for web design There are many companies who practice keyword saturation but this does not mean that a page will receive actual clientele. True SEO analysis is when there is research put into to each key phrase. Time and effort is also a factor in good SEO website evaluation. Ottawa web design agencies are moving upwards in these marketing trends. SEO analysis is a process by which the client is evaluated for what key words and phrases should be researched and used in marketing. Website evaluation on what keywords to use in content management should be thoroughly researched concerning several things. A professional company who performs SEO analysis will know just what social media and local key words and phrases need to be used to attract the most traffic to a site properly. This is the most important factor in SEO because certain phrases and words are over used in SEO. If a company does not do this research on each phrase and keyword, the ranking a page receives may not be one of the highest but one of the lowest. SEO should be optimized for local traffic and for larger audiences for proper placement so effective advertising is put in place. Web analysis needs to be executed by experts who know the up and coming social media trends and have the expertise to design content around social media trends so it is where it is needed for maximized results. The absolute best in marketing results are being received from professionally designed sites that are properly analyzed with SEO content. These sites include consistently good blogging and keyword usage in those blogs. Ottawa web design needs to be optimized around local audiences with thorough social media exposure but not over-saturation. With the proper balance and expertise Ottawa web design companies are leaning ahead of the social marketing trends for 2014 for the precise optimization of website analysis possible.