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New Core Update Rolling Out Google Search Released May 2022 Core Update

author image Written by: Rabije Gashi Corluka           Categories - SEO

Six months after the last core update, Google is rolling out a new one and, as usual, it will take 1-2 weeks for it to fully roll out. So, take out your glasses, roll up your sleeves and get to monitoring because the next two weeks are critical! (Too soon??)

Core updates are changes Google makes in order to improve Search and keep in touch with the ever-so-changing web. They’re supposed to make search results more useful and relevant to users overall.

Google released this update on May 25, 2022,  at about 11:30 AM ET, and will notify us when it’s done rolling out.

Keep in mind that broad core updates are often very volatile and produce significant changes. However, don’t rush into fixing things immediately if you were to notice a negative impact of the update. Instead, wait for it to fully roll out.

Some sites may note drops or gains during them (the updates). We know those with sites that experience drops will be looking for a fix, and we want to ensure they don’t try to fix the wrong things. Moreover, there might not be anything to fix at all. – stands in the announcement.

What To Do If You Notice Negative Changes?

You might experience negative effects during the rollout of this update. But, that doesn’t mean that there is something wrong with your site.

(..) there’s nothing in a core update that targets specific pages or sites. Instead, the changes are about improving how our systems assess content overall. These changes may cause some pages that were previously under-rewarded to do better. – said Danny Sullivan in the announcement.

Read More: May 2022 Core Update: More FAQ Rick Results Showing 

Google did give some advice on how to handle a negative impact of the update. True, they’ve never been particular about it or specified the exact actions we can take to recover. But, Google has given a list of questions to consider if your site is hit by a core update:

  • Is the content trustworthy and clear? Does it provide original information?
  • Does the headline and/or page title provide a descriptive, helpful summary of the content? Is it clickbait?
  • Is this the sort of page you’d want to bookmark, share with a friend, or recommend?
  • Would you expect to see this content in or referenced in a printed magazine, encyclopedia or book?
  • Is this content written by an expert or enthusiast who demonstrably knows the topic well?
  • Is the content free from easily-verified factual errors?
  • Does the content provide substantial value when compared to other pages in search results?
  • Was the content produced well, or does it appear sloppy or hastily produced?
  • Does the content have an excessive amount of ads that distract from or interfere with the main content?
  • Does content display well for mobile devices when viewed on them?

Ask yourself these questions and think about how you can improve your content in the future. Because, every time Google releases a new search ranking algorithm, your site gets vulnerable.

Knowing when Google makes these updates and when they’re finished rolling out, as well as monitoring your analytics is crucial for your website to succeed. But remember – patience is key! Especially when it comes to core updates.

 

Update: On June 9th, the update finished rolling out. Take a look at its impact here.

Rabije Gashi Corluka

Rabije always enjoyed finding different angles to a story, so it’s not surprising her curiosity influenced a move to a new continent, widening her perspective. She enjoys hearing people's stories and learning about different cultures and places - but most of all, she loves putting her thoughts on a piece of paper. Her love for writing led to her studying Journalism and PR, but she actually became a storyteller during her radio-hosting era. Now, she uses her skills, experience, and love for writing to help your brand stand out.

Core Update: More FAQ Rich Results Showing!

05/27/2022

A new core update was released a few days ago and the SEO community has been on their toes ever since, monitoring and analyzing every little change. As it always is with Google releasing a major update, a lot of people noticed some changes in their ranking. But this time one thing is getting more noticed by Google – FAQs.

According to Search Engine Land, both RankRanger’s tracking tool and some SEOs are seeing an increase in the number of times a site is showing FAQ rich results. Rank Ranger says that Google is now showing FAQ rich results five percent more often than before, and SEOs like Brodie Clark and Glenn Gabe are here to confirm it.

What are rich result FAQs?

Websites often have a list of frequently asked questions that pertain to a certain topic. If those FAQs are properly marked up, they can be eligible to have a rich result on Search and Action on Google Assistant. Both can help your site reach its users.

Keep in mind that Google recently removed the option to see more than two links within an FAQ rich result.

Source: Google Search Central

Why Is This Important?

More FAQ results showing up in Google Search might mean more benefits for your site. Usually, rich results lead to a higher click-through rate, but that is not always the case. For example, in this case – a person can get their question answered from the FAQ rich results and not click over to your site.

 

Update: On June 9th, the update finished rolling out. Read more about it here.

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June 2021 Core Update Finishes Rolling Out After 10 Days

06/16/2021

SEOs rejoice! After only just 10 days, Google’s June 2021 Core Update has completed its rollout, potentially setting a record for the quickest core update rollout ever. For context, typically, most core updates take a minimum of two weeks to finish being implemented. 

According to Search Engine Round Table, Google began rolling out the most recent core update on June 2nd, and it was completed by June 12th.

The news was only just confirmed yesterday by Google’s public search liaison, Danny Sullivan, on Twitter. The late announcement comes as a bit of a surprise, but Google is known to find ways to keep us on our toes. 

READ MORE: SEOs React To Google’s June Core Update

The timing of this is interesting, as SEOs and search tools began picking up on significant ranking fluctuations on June 11 and June 12. At the time it was believed that this was caused by another small, unconfirmed update, but now, it seems more likely that the core update finishing its rollout had something to do with it.

READ MORE: Unconfirmed Google Update Sparks Wave Of Chatter In SEO Community  

Now that we have official confirmation that the June 2021 Core Update is done rolling out, we can rest easy and stay tuned for the next one!

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