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YouTube Shorts Might Replace TikTok According to MrBeast YouTube Shorts are Gaining in Popularity Thanks to Partner Program

author image Written by: Julia Cashion           Categories - In The News, SEO, Social Media

TikTok is one platform that captured everyone’s attention, especially during lockdown when there was nothing to do except participate in trends. Two years later, TikTok still has people hooked, but some think that’s about to come to an end.

Recently, the YouTube channel LaterClips posted a video discussing how YouTube Shorts now has the potential to surpass TikTok and become more popular.

TikTok To Face Challenges

TikTok has been enormously successful in the past two years, with creators starting and participating in so many trends it can be hard to keep up.

From baking sourdough bread to #thingstiktokmademebuy, creators have been able to create a brand for themselves while monetizing their content.

TikTok has options for creators to continually make more money with features like creator tipping. But based on recent developments with YouTube Shorts, some believe that they might be flocking to the longstanding platform to generate more profit.

Read More: YouTube Surpasses TikTok In Monthly Users

Well, that’s because YouTube announced earlier this month that the platform will now be offering the Partner Program to its creators who produce Shorts. This means that creators will be able to generate ad revenue similarly to creators who produce traditionally longer videos.

You can take a guess why this might be a threat to TikTok. Simply put, it comes down to money.

TikTok Vs. YouTube Shorts

YouTuber Jimmy Donaldson explains that once TikTok creators figure out they can make exponentially more with YouTube’s Partner Program, they could jump over to YouTube.

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This raises the question of how TikTok will deal with YouTube introducing this program. Nowadays, it’s sink or swim. TikTok will be forced to adjust its strategy and options for creators to monetize its content.

Chatter in the TikTok Community

YouTube’s Partner Program announcement has TikTokers buzzing in the comment section. Some users believe that YouTube won’t be able to take over based on the current content on Shorts.

Remember when Meta introduced Reels? Many of the Reels ended up being reposted TikToks. Some users believe that the same thing will unfold with YouTube Shorts, some say it already is.

Read More: Instagram’s New Tool for Tipping Creators Is Here

One thing’s for sure, keeping an eye on what the mega popular TikTokers do will be key.  If creators like Dixie D’Amelio, Drew Afualo, and Addison Rae, amongst others, start to transition to YouTube Shorts, then the Paid Program is doing its job.

Julia Cashion

Google Crawling Happening Outside the U.S

11/25/2022

Do you live outside of the U.S. and wish that Google would crawl your site’s pages? Well, your wish has just come true, kind of. This is all news to us too but this surprise started with an announcement by a Google representative.

Where Is Google Crawling Then?

Search Engine Roundtable reports that a Google representative named Gary Illyes announced that Googlebot could now crawl outside of the United States. Googlebot is the title used to refer to Google’s web crawler which is used on desktop sites and mobile sites.

Read More: Google Just Dropped A Bunch Of New Features!

Illyes states that the “system to handle this is currently live but may not be used in all cases or it may not be used at all for your site,” Search Engine Roundtable reports. However, after he read reports stating that he had made claims crawling was currently happening outside of the United States, he clarifies his claim.

Especially, since in the past Google has said that crawling outside the United States wouldn’t prove to be as useful as one would think. That can be seen in the video hangout just below.

Gary Illyes says that he was discussing Google’s crawling abilities outside of the Unites States. Specifically, in reference to the IP block that have been assigned to countries which could be used in the future for crawling externally.

Read More: Is Google Re-Writing Your Titles?

Twitter Chatter

Others have spoken on the matter of Googlebot crawling outside of the United States. Webmaster and Google Products Expert Kenichi Suzuki took to Twitter to explain the claim. Here’s what he had to say about the matter.

For now it seems like Googlebot is going to stay crawling in the Unites States and external crawling might be tabled for now. Keep an eye on Twitter feeds and Webmaster world for more word in the future!

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Google’s Newest Resources For Ranking Algorithms

11/24/2022

You heard right! Google has released a centralized resources listing live and “notable” ranking updates. Found under the Ranking and search appearance menu on Google Search Central, a complete guide listing all you need to know about Google’s search ranking.

Read More: You Guessed It! Another Google Algorithm Update  

What’s New In

The search engine’s Guide To Google Search Ranking System is perfect for any user who wants a run down of all Google’s historical and current systems. Historical systems as in one that are no longer running or involved with other algorithms. Current systems as in system still active and in use.

According to a blog post, the guide is intended to be a one-stop shop for creators to learn about how Google’s ranking systems work and how they can change. The post also explained that Google is transitioning to using systems ‘instead’ of ‘update’ as language to notify users of changes to Google’s Ranking.

So keep an eye out for ranking updates, or should we say ranking systems in the future.

Active and Inactive Ranking Systems

One of the great things about Google’s new ranking system guide is that it lists all the systems that are both active and inactive. Search Engine Roundtable reports some of the active systems include MUM, local news systems, products reviews system, helpful content system, and many more.

Read More: Google Launches October 2022 Spam Update  

On the flip side, systems like Hummingbird, Mobile-friendly ranking, Page speed, and panda are no longer actively used in search ranking.

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