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How Does Google Discover Sites Without Backlinks?

author image Written by: Lia           Categories - In The News

Google’s John Mueller Discusses Site Discovery Process

Google webmaster trends analyst John Mueller responded to a question on Reddit about how the search engine discovers sites without backlinks. The question was, “How does Googlebot find a site if no one is linking to the site, and it’s not been submitted to Search Console?” Mueller’s response went into some detail and offered some examples for how Google’s crawlers might still be able to discover a URL: “Sometimes it’s 3rd parties that track domain registrations (with links), sometimes it’s links with typos out there, sometimes it’s toolbars that people use (again, that link to related content), sometimes it’s just your CMS being helpful (say with a sitemap or RSS/Atom feed).” Mueller added that the best way to prevent a site from being found is to use the noindex tag, as this is the only sure way to prevent site indexing. He added that one way to launch a site “with a bang” would be to use Google’s site removal tool in Search Console, then cancel the request when it’s time to go live. “That lets Google crawl and index the content ahead of time, but prevents it from being shown in search.” According to Mueller, this is also a faster process than switching from noindex to indexable content, but other search engines and users might see it still. The site removal tool takes less than a day to take effect, and isn’t actually a full removal. According to Mueller, it’s “basically a ‘URL temporarily hide in the search results tool’” and doesn’t affect crawling and indexing. If you’re looking to keep a site out of sight until an official launch, noindex tags might be your best bet. But if you’re looking to make a splash when you launch, consider using the site removal tool to get your content indexed ahead of time.

Lia

New Video Page Indexing Report Coming To Google

05/13/2022

A new video page indexing report is coming to Google Search Console, Google announced at Google I/O.

You will now be able to see a report which lists all the video pages found by Google when crawling and indexing your site. The report will be in the index section, under ‘video pages’.

Currently, Google Search Console only reports on videos with regard to structured data. If you upload videos to your site and mark them up with structured data, Search Contoroles lets you check if the data is valid and how many impressions a video received.

You will soon be able to check the indexing status of videos and the landing pages they appear on using Search Console.

Read More: Why You Should Create Video Content

Video Page Indexing Report

With the help of this new feature you will be able to:

  • Find out how many video landing pages Google found and how many videos it indexed;
  • Investigate and see if any videos weren’t indexed and why;
  • Use the URLs of the affected video landing pages to resolve problems and validate the fix before initiating re-crawling the URLs that were affected.
Read More: Do You Need A Video Content Strategy?

Why Is This Important?

With video content becoming more and more popular and valuable, it’s crucial to keep track of its progress. This report will help you discover how important your videos are to Google Search. The indexing reports will help you find indexing issues and help you resolve them.

However, you should keep in mind that regardless of how many videos are on a page, Google only indexes one video per page.

Take a look at the discussion on Twitter.

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Google Search Scroll To Text For Sitelinks

04/22/2022

Back in November, Google had started testing the scroll-to-text feature for sitelinks in the Google Search results. Brodie Clark was the first to notice it:

Now, Search Engine Roundtable reports that the feature is fully live on the US desktop search results.

What Is The Scroll To Text Feature?

Using this feature, a user or author can link to a specific part of a page using a text snippet provided in the URL. After the page loads, the browser highlights the text and scrolls it into view. Still, URL hash relies on authors accurately identifying all of the points that might interest a user while annotating their pages.

The feature works on any kind of website and adds a new way for users to get their answers quickly and efficiently, making the whole experience more user-friendly.

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