fbpx

Google Releases Top Trending Searches of 2019

author image Written by: Nicole McCormick           Categories - In The News

Reflecting on a Decade of Search – Google’s End of Year Roundup

As we approach the end of the year and prepare to enter a whole new decade, it’s common to feel nostalgic and reflect on the past year (or ten) and ponder how life has changed. After all, a lot can change in a decade. But if you’re Google, this end of year reflection means taking a deep dive into search trends. According to data recently released by Google compiling the year’s top search queries, in Canada, the Toronto Raptors, celebrity deaths, Canadian politics, and Game of Thrones were at the top of Canadians’ minds in 2019. In fact, the top 10 trending searches in Canada throughout the year included: Globally, the results skewed in a much different direction, with sports – cricket in particular – dominating the top 10 across the globe. The full list includes: Meanwhile, the U.S. had more of a celebrity theme, with celebrity deaths and scandals making up the majority of the top 10. However, for the U.S., Google also provided a more thorough analysis of search trends, breaking down search data for various topics such as vacations, fashion, and even home design. For those interested in fleeing the winter chill, the top 10 most searched for travel destinations include:

  1. Maldives
  2. Japan
  3. Bora Bora
  4. Las Vegas
  5. Mexico
  6. Alaska
  7. New Orleans
  8. California
  9. New York
  10. Costa Rica

Or, if home renovations are on your new year’s resolutions list, the following home-style searches were found to be the most popular:

  1. Farmhouse style
  2. Colonial house style
  3. Cape Cod house style
  4. Spanish style house
  5. Art deco style
  6. Japanese style house
  7. Craftsman style home
  8. Transitional style
  9. Prairie style homes
  10. Modern style homes

Looking Back on a Decade of Google Search

But that’s not all. With the decade soon coming to a close, Google also took time to reflect on the past ten years by comparing search trends from 2010 to 2019.

Source: Google In a blog post written by Google Data Editor, Simon Rogers, Google found that, surprisingly, not a lot has really changed when it comes to people’s search queries over the past 10 years. In both 2010 and 2019, musician Justin Bieber, actress Betty White, and basketball player Lebron James remained some of the most searched for celebrities. The same goes for movies. In 2019, Toy Story 3 was one of the most searched for movies of the year, and nearly 10 years later, the film’s sequel dominated search. The same goes for the Iron Man franchise. While these trends may be unsurprising, this data provides an interesting look into the minds of search users that is fun to look back on as we enter the new year. But as for what will be trending in 2020, only time will tell.

Nicole McCormick

Nicole is a wordsmith wizard, passionate about the written word and an avid storyteller who uses creatively crafted prose to help bring your brand’s story to the next level. A former journalist with writing credits in both local and national news publications and a few newspaper awards under her belt, Nicole now enjoys telling your stories and finding new and creative ways to create valuable content that resonates with audiences in the digital landscape.

Google’s Spam Update Has Rolled Out

10/25/2022

Last week, Google announced the October 2022 Spam Update would be rolling out. The update began on October 19th but it took less than 48 hours to complete, Search Engine Land reports. Users didn’t expect such a quick turnaround from a spam update but here we are.

What Is The Update & How Does It Work?

Google’s October 2022 Spam Update is a new search ranking algorithm. This means its impacts will be visible in search results, however you might be impacted too. This spam update was global and affects all languages, Search Engine Land reports.

Google expected the spam update to take up to a week to rollout but it was quicker than most expected. Users can see on Google’s Search Ranking Updates page where the updated was added and listed as complete on October 21st. Google’s spam update is meant to attack harmful stolen content or malicious websites.

Read More: Google Launches October 2022 Spam Update

Here is what Google says about the October 2022 Spam Update:

“While Google’s automated systems to detect search spam are constantly operating, we occasionally make notable improvements to how they work. When we do, we refer to this as a spam update and share when they happen on our list of Google Search ranking updates. For example, SpamBrain is our AI-based spam-prevention system. From time-to-time, we improve that system to make it better at spotting spam and to help ensure it catches new types of spam.”

Previous Spam Updates

As Google mentions their AI-based spam prevention system, you might be wondering how many spam updates there have been before. And more importantly, what to do if you’re sit has been hit.

When you have a look at Google’s Search Ranking Updates page, users can see that 2021 was a big year for spam updates. The last one rolled out in November 2021 and before that there was a two part update in July.

Read More: Google Offers Insights Into How It Deals With Spam

What Do Users Think About The Update?

Now, you might be wondering what people are saying about the October 2022 Spam update and if many users have been impacted. Here’s what SEO expert Glenn Gabe says about the update and what impacts he sees.

Search Engine Land reports on what users can expect from this update’s impacts.

“Spam updates target specific guideline violations. Google did not say if this was links, content or other forms of spam, but rather just said it is spam-related in general,” says Barry Schwartz. With such a wide gap between spam updates, users could be waiting another year before Google runs one again.

read more

Smart Campaigns Will Be Gone For Good Soon

07/22/2022

Google began rolling out automatic updates to convert Smart Shopping campaigns to Performance Max – Search Engine Land reports.

For most users, the updates will finish rolling out in two months. They will receive a notification around 2 or 3 weeks before the updates take effect. They will also be notified of the specific date when the campaigns will be converted. However, some Smart Shopping campaigns, like the ones using vehicle ads, will be completed early next year.

Read More: Google Updated Performance Max Campaigns

Don’t Wait For Google

You don’t have to wait for Google to do this for you. Actually, you shouldn’t – take this into your own hands and have more control over the settings of your campaigns.

If you want to update campaigns on your own, because you’re smart, strong, and pretty – you can do that by using the ‘one click’ upgrade tool.

Whether your campaigns are automatically- or self-upgraded with the tool, all the history and learnings from your previous Smart Shopping Campaigns, along with its settings are automatically transferred over to your new Performance Max campaigns.

Read More: Google Performance Max Getting 7 New Updates

New Ad Creation Tools

Google also launched three new ad creation tools which could help drive better results, especially on YouTube:

  • Asset Storage
  • Video Ad Templates
  • Voice-over Audio

These new tools should help advertising teams out there create and collaborate on campaigns without leaving the ads platform.

Read More: Discovery Ad Users Get Four New Features

Read More: Data-driven Attribution Becomes The Default?

read more

Leave a Reply

Your email address will not be published. Required fields are marked *