Google Continues Rolling Out Out Ranking Updates Amid a Global Pandemic

author image Written by: Nicole McCormick           Categories - In The News

Google Algorithm Update Causes Noticeable Ranking Fluctuations

We may be in the midst of a global pandemic, but that hasn’t slowed Google from continuing to roll out algorithm updates that cause search rankings to flutter. Based on reported ranking fluctuations along with some industry chatter, a Google algorithm update may have rolled out within the past week or so, according to Search Engine Round Table. It’s hard to tell what the full impact of this update has been, as chatter within the SEO community was overshadowed by a Google Analytics issue that occurred around the same time. Plus, as always, Google has remained tight-lipped, neither confirming nor denying that such an update has even taken place. However, it’s fair to say an update did, in fact, occur based on the following charts from various tracking tools. ranking fluctuations from google update April 2020 Source: SEMRush ranking fluctuations from google update April 2020 Source: Algoroo ranking fluctuations from google update April 2020 Source: Cognitive SEO To give you an even better idea of how this supposed update is affecting those within the industry, here’s a look at a few snippets taken from the forum over at WebmasterWorld: “Woke up today to a total google reshuffle in my niche…extreme ranking loss and lots of low quality (spam link) sites ranking high.” “I don’t think I’ve ever seen such a quick re-shuffle and shuffle back to ordinary. I was nowhere in top 100 for any of my highest keywords and now strongest ones are back in top 10 as before.” “Yup seen a few obvious spam sites rising. One link I saw rise out of no where redirects to a #*$! site and if you look at the google cache of the page it is some stolen page with the content words just jumbled (it doesn’t make sense anymore). Not sure how Google cannot still detect these types of sites.” “Google tanked the rankings for nearly all search terms. Feels like the whole domain has been punished for some random reason. Unfortunately, it has not recovered rankings yet like StoneSolid’s did. Depressing.” As you can see, it doesn’t appear this update has been too volatile compared previous updates, but it definitely has had a noticeable effect. In the absence of actual advice from the big guy upstairs, AKA Google, there isn’t anything actionable you can do to offset the impact of this update, except continue to produce quality content and track any ranking fluctuations. So, in the meantime, sit tight and keep an eye on your rankings until things bounce back.

Nicole McCormick

Nicole is a wordsmith wizard, passionate about the written word and an avid storyteller who uses creatively crafted prose to help bring your brand’s story to the next level. A former journalist with writing credits in both local and national news publications and a few newspaper awards under her belt, Nicole now enjoys telling your stories and finding new and creative ways to create valuable content that resonates with audiences in the digital landscape.

New Tremors and Volatility On Google!


Seems like Google is planning on another Search ranking algorithm update, the Search Engine Roundtable reports. Or, as Barry Schwartz suggests – the tremors noticed this Saturday, August 6th, might even be tremors caused by the now finished Product Reviews update from July.

The chatter among the SEO community is pretty loud and the new volatility has been noticed. The drops in Search have been circling around 30% all over the world, and traffic is not much better, according to people on the WebmasterWorld forum.

Glenn Gabe, an SEO expert, shared some interesting graphs on Twitter:

Google Tracking Tools

The tools are always here to prove what’s going on. As you can see, there were quite a few spikes, especially during the weekend:

Photo Source: Semrush Screenshot
Photo Source: Rank Ranger Screenshot
Photo Source: Mozcast Screenshot

Check out what the SEO community has to say here.

Read More: Google Releases A New Product Reviews Update
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Another Search Ranking Update In The Making?


A new search ranking update might be in the making. Or maybe it’s the same one from a week ago, we seriously don’t know.

What we do know is that the weekend behind us was unstable and that the update might have caused damage to some websites. Still, Google hasn’t yet confirmed any of the search ranking updates, but the tools speak for themselves. According to them, Google Search results are again experiencing volatility and ranking instability.

The tools are showing spikes for the weekend period (July 9th and 10th), and more chatter can be heard across the SEO community.

It’s a bit calmer today.

Read More: The May 2022 Core Update Impact

There was one unconfirmed Google search ranking update on July 7th and 5th; and around two weeks ago. The Google May 2022 core update began rolling out on May 25, 2022, and was officially complete on June 9th, but we saw big tremors before and after the rollout.

We are seeing more and bigger spikes from some of the tools.

Read More: Unconfirmed Google Search Ranking Update Spikes on June 23rd

Google Tracking Tools

As we mentioned, the biggest spikes happened during the weekend. Today, everything seems calmer:

Photo source: Semrush
Photo Source: Rank Ranger
Photo Source: Mozcast
Read More: The Google Search Ranking Update Spikes Again

If you’re ever wondering if there was an update or not, Google now has a page devoted just to that:

Read More: Google Releases July 2022 Product Reviews Update


High volatility was noticed on August 6th, leading the SEO community to think about how the tremors have something to do with the July 2022 Product reviews update. Read more about it here

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