* Full-Service, In-House Digital Marketing Agency | Creative TRND

Pushing your Business
beyond the limit

Amplifying your story

To stand out from your competitors, you must bridge the confidence gap by sharing your unique and compelling story. It is not enough just to be on the map, you have to connect and build trust with your audience – and it starts with your story.

Become the
next TRND

Your business is one-of-a-kind and deserves a unique strategy that drives rapid, reliable, and remarkable results. With viral strategies and cutting-edge services, we transform businesses into TRNDs. The proof is in our numbers—take a look for yourself!

  • Online network of 500M+ followers
  • 24.3+ billion minutes viewed
  • 400K+ followers in just 1 week
  • 403 million views on 1 video

The world

is watching

Influencer network of 500,000,000+ followers

Whoever said life isn’t a popularity contest clearly doesn’t understand the power of influencer marketing. We’ve got a network of over half a billion followers in our back pocket, waiting to see what you have to offer.

5,400,000,000+ minutes viewed in one month

When we say be the next TRND, we mean it. We’re ready to make your brand a dominant digital powerhouse!

Stop blending in,

start TRNDing

You have a great story, and we have the stage for storytelling.

When combined, it’s the perfect formula for us to study your audiences to better understand their needs and adapt your story to evoke the kind of emotional response that trust and long-term relationships are built on. Simply put – we set the stage for your story to resonate with people around the world and back.

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Knowledge Base

latest articles & industry news

Data Reveals That Google Search Results Have Been 68% More Volatile in 2021

June 1, 2020

Considering how many algorithm updates have been rolling out these past few weeks, we’re not surprised to report that Google Search results were 68% more volatile on desktop and 85% more volatile on mobile this year, according to Semrush data.

The data was published this week by Semrush’s head of communications, Mordy Oberstein.To get these results, Semrush looked at data between January 2021 through October 2021. In this context, high volatility translates to a score of five out of ten through eight out of ten on the Semrush Sensor tool.

Breaking down the data even further, Oberstein explained on Twitter that over 50% of the days in 2021showed above normal levels of volatility on desktop and mobile. Pretty wild, right?

In the end, these insights only confirm what we’ve been reporting all along – something is going on over at Google this year causing high levels of volatility. And while it may not be the best idea to obsess over every little ranking dip, it’s important to remain informed and know that this isn’t an isolated issue that only you are experiencing.

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Google Updates Its Guidelines for Search Quality Raters

June 1, 2020

Google has finally updated its Search Quality Raters guidelines this week after a year without any updates.

For those who are unfamiliar, Google’s Search Quality Raters Guidelines offer insight into how Google assesses the quality of online content.

The last update took place on October 14, 2020, and was 175 pages. The latest update saw three of those pages removed, reducing the document to 172 pages. However, according to Search Engine Round Table, 3,635 changes were made – 807 replacements, 812 insertions, and 356 deletions.

Here is a quick summary of what was changed:

  • The definition of the YMYL subcategory ‘Groups of people’ has been expanded

  • Direction on how to research reputation information for websites and content creators has been revised

  • The ‘Lowest Page Quality’ section has been restructured, updated, reorganized, and refreshed

  • The definition of ‘Upsetting-Offensive’ has been simplified and redundancy in the Lowest Page Quality section has been removed

  • Other minor changes have been made throughout the document, such as updated screenshots and URLs, wording, and examples for consistency removed outdated examples and fixed typos.

Here’s what the ‘Groups of people’ section looks like now: 

“Information about or claims related to groups of people, including but not limited to those grouped on the basis of age, caste, disability, ethnicity, gender identity and expression, immigration status, nationality, race, religion, sex/gender, sexual orientation, veteran status, victims of a major violent event and their kin, or any other characteristic that is associated with systemic discrimination or marginalization.”

Along with reporting from Barry Schwartz of Search Engine Round Table, SEO consultant Glenn Gabe also took to Twitter to share some of his insights on the new document.

Check it out below:

 

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